A discount broker (also called a self-directed brokerage or online broker) lets you buy and sell investments yourself without a full-service advisor. For Canadians who know what they want to invest in, discount brokers offer lower costs and full control over their portfolio.
A discount broker provides an online or app-based platform to buy stocks, ETFs, mutual funds, bonds, and options. You make all the investment decisions; the broker executes trades and holds your securities. They charge lower fees than full-service advisors because no advice is bundled in.
Canada's most popular commission-free brokerage. No trading commissions on Canadian or US stocks and ETFs. Offers TFSA, RRSP, FHSA, and non-registered accounts. Very beginner-friendly interface. Premium tier offers additional features. Best for: beginners and casual investors who want zero-commission trading.
A Canadian pioneer in discount brokerage. Buy ETFs for free (selling has a commission). Access to more asset classes including bonds, GICs, options, and US securities. More features for active traders. Best for: investors who want more tools and free ETF purchases.
Big bank brokerages with the familiarity and integration of established institutions. Higher trading commissions than independent platforms ($7–$10 per trade) but waivable with higher balances. Best for: investors already banking with a big bank who want integration.
Best for sophisticated investors. Lowest commissions for active traders, access to global markets, margin accounts. Steep learning curve. Best for: experienced investors making frequent trades or accessing international markets.
Most accounts can be opened online in 15–30 minutes. You'll need your SIN, a government ID, and banking information for funding. TFSA and RRSP accounts can be set up within the brokerage — you don't need a separate account at a bank.
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