The most popular and affordable form of life insurance — explained for Canadians.
Term life insurance is the simplest, most affordable form of life insurance available to Canadians. Financial planners consistently recommend it for families with dependants, mortgages, and income-replacement needs. In 2025, you can get $500,000 of 20-year term coverage for less than $40 a month if you're young and healthy.
Term life insurance provides a guaranteed death benefit if you die during a specified coverage period. If you survive the term, the policy expires with no payout. Unlike whole life insurance, term policies have no cash value component.
| Term Length | Best For |
|---|---|
| 10-Year Term | Short-term debt coverage, business loans |
| 20-Year Term | Most families — covers mortgage and child-rearing years |
| 30-Year Term | Young parents wanting coverage into retirement |
| Term to Age 65 | Working-age coverage until retirement |
| Age/Gender | Coverage | Term | Est. Monthly |
|---|---|---|---|
| Male, 30, non-smoker | $500,000 | 20-year | ~$27–$35 |
| Female, 30, non-smoker | $500,000 | 20-year | ~$21–$28 |
| Male, 40, non-smoker | $500,000 | 20-year | ~$52–$68 |
| Female, 40, non-smoker | $500,000 | 20-year | ~$40–$54 |
| Male, 50, non-smoker | $500,000 | 20-year | ~$145–$180 |
Rates vary by insurer, health class, and province. Smokers pay 2-3x more.
Manulife offers a slick online application and their Vitality program rewards healthy behaviour with premium discounts. CoverMe allows online applications without an advisor.
Competitively priced with outstanding advisor support. Convertibility options let you switch from term to permanent coverage without new medical underwriting.
Industrial Alliance frequently quotes the lowest premiums for healthy younger Canadians. A major insurer with strong financial ratings worth comparing.
Following the 2020 merger of Canada Life, Great-West Life, and London Life, this is now one of Canada's largest insurers with competitive pricing and a broad advisor network.
Many lenders offer "mortgage life insurance" at the time you take out a mortgage. This is a declining-balance policy — coverage decreases as your mortgage balance decreases, but premiums stay the same. A standard term life policy is usually a better deal: the coverage doesn't decrease, it's portable, and you own the policy.
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