Canada's most popular investing platform — but is it right for you? We break down every product, fee, and feature.
Wealthsimple is Canada's largest fintech company, founded in Toronto in 2014. With over 3 million clients and $30+ billion in assets under administration, it offers one of the most comprehensive financial platforms available to Canadians — covering investing, trading, tax filing, banking, and crypto.
| Product | What It Does | Fee |
|---|---|---|
| Wealthsimple Trade | Commission-free stock & ETF trading | $0 (Plus: $10/month) |
| Wealthsimple Invest | Robo-advisor portfolios | 0.50% (Core) / 0.40% (Black) |
| Wealthsimple Cash | High-interest cash account | $0 |
| Wealthsimple Tax | Free tax filing (NETFILE) | Free (premium available) |
| Wealthsimple Crypto | Crypto trading | 1.5–2.0% spread |
Wealthsimple Trade is the gold standard for commission-free stock and ETF investing in Canada. Here's what you need to know:
The Plus subscription adds: no FX fees on US trades (saving 1.5% per trade), real-time market data, instant deposits up to $50,000, and priority customer support. If you trade US stocks frequently, Plus pays for itself quickly.
Wealthsimple Invest builds and manages a diversified portfolio of ETFs automatically based on your risk profile. Available accounts: TFSA, RRSP, RESP, FHSA, LIRA, Non-Registered.
Pricing tiers based on portfolio size:
| Tier | Portfolio Size | Management Fee | Perks |
|---|---|---|---|
| Core | $0–$99,999 | 0.50%/year | Basic portfolio, human advisors |
| Black | $100,000+ | 0.40%/year | Tax-loss harvesting, airport lounge access |
| Generation | $500,000+ | 0.40%/year | Financial planning, dedicated advisor |
Wealthsimple Cash pays 3.00% interest on your balance with no fees. It supports e-transfers and comes with a Visa debit card for spending. Joint accounts available.
How it compares to KOHO:
| Feature | KOHO Free | Wealthsimple Cash |
|---|---|---|
| Interest rate | Up to 5% | 3.00% |
| Cash back | 1–2% (grocery/transit) | 1% all spending |
| Sign-up bonus | $100 (code 45ET55JSYA) | Varies |
| Credit building | Yes (add-on) | No |
| Joint accounts | No | Yes |
For daily spending and cash back, KOHO is the better choice. Wealthsimple Cash is ideal for investors who want everything in the Wealthsimple ecosystem.